Next Christmas House, A/W18 Fashion Preview & Talk.

That word… the ‘C’ word and it’s still only July, I know I know! Retail and fashion however live on a different planet when it comes to being seasonal. Next, along with many other high street shops and brands must organise their manufacturing, their collections, their stores and their staff way in advance of us mere mortals. If they didn’t we would have nothing to buy come Autumn and Winter except left over sale t-shirts!

 

 

Next Christmas House, A/W18 Fashion Preview & Talk.

 

That word… the ‘C’ word and it’s still only July, I know I know! Retail and fashion however live on a different planet when it comes to being seasonal.

 

 

Next Christmas House, A/W18 Fashion Preview & Talk.

 

 

 

July therefore becomes the month to visit a/w press events and preview what we will all be wearing or buying over the winter months. I dont visit all the London press events because it is too expensive for me to travel to london by train every week. I pick and choose and try to combine my trip with other things like shopping, art exhibitions or visiting my dearest friend Laurie from Vanity and me Blog. This is exactly what I did last week for the Next press event. Laurie had invited me as her guest (how lucky was I?)

 

 

Next Christmas House, A/W18 Fashion Preview & Talk.

 

 

 

I caught the early morning train to london, met up with laurie and we toddled off to the Next Christmas House. When I say house I truly mean a house. Next had taken over a beautiful building in Grosvenor square and wrapped it up like an beautiful Xmas gift. The hash tag was #houseofnext look it up on instagram to see more.

 

The Giant Next Advent Calendar

I thought this was clever and I suspect it will be in store windows come xmas? A giant advent calendar made of stacked green boxes, like a christmas tree and filled with Erica Davies’ choice of gifts.

This was the view from the stairs…

 

Next Christmas House, A/W18 Fashion Preview & Talk.

 

The Bath full of Next Beauty Products!

Inside were twinkling lights, decorated trees and gorgeously wrapped gifts. Upstairs there was more of the same, including a bath full of beauty products and rails and rails of of the sparkling new collection for autumn winter 2018…

 

 

Next Christmas House, A/W18 Fashion Preview & Talk.

 

The Fashion Panel.

We had arrived at precisely 11pm because we were sitting in on a fashion panel talk. The panelists were all from fashion, one was a journalist one was an influencer (katherine Ormerod wearing orange) and the other lady was head of womenswear at next, these three were interviewed by the bubbly Angela Scanlon (far left). It was a fascinating and very girly conversation. After that was coffee and I ate a huge chocolate muffin!

 

Next Christmas House, A/W18 Fashion Preview & Talk.

 

Next Fashion A/w 2018

Next is a high street retailer, so no major fashion trends or surprises, but there were some lovely stand out pieces for the coming season. I adored the printed pyjamas range so elegant I would wear them to a party!

 

Next Christmas House, A/W18 Fashion Preview & Talk.

 

These are my favourites below and luckily they are already in store…

 

In the interest of blogger (research as I am sure you will understand) I bought the blouse! The pyjamas are going on my xmas list and the coat I will try on in store…I love a good plan!

 

Next Christmas House, A/W18 Fashion Preview & Talk.

 

My 3 favourite things:

  1. Bird  shirt
  2. Bright Checked coat only £75 !
  3. Pink printed pyjamas:

 

I dont have any London trips planned for the rest of July so far, but I might pop up to visit the Pure Fashion, Trade exhibition at Olympia…

 

July 2018 Posts you may have missed:

 

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Lazy Daisy Jones

Lazy Daisy Jones is a UK Midlife & Style blog. Written by Ashley, a 50+ creative Midster, who believes it is never too late to be who you want to be.

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8 Comments

  1. 21st July 2018 / 14:41

    Blog hopped and found you and Christmas at Next, which was very apt as my son works for the catalogue company that produces Next catalogues and this week he has been working on Next Christmas wrapping paper!!

    • 21st July 2018 / 21:02

      Haha thats brilliant lovely to have you!
      Yes it was all a bit surreal with the heat outside and the twinkly lights inside?
      Have a super weekend
      bestest wishes
      Ashley x

  2. 21st July 2018 / 06:32

    It’s the only thing that brings joy to winter – Christmas and glamour! A great day was had with you my friend! xx

    • 21st July 2018 / 21:03

      As always Laurie…
      What shall we do next?
      Come down to dorset asap
      xx

  3. 20th July 2018 / 18:17

    Next is one of those brands that gets a style hit every now & then but ultimately does super basics. I think the quality is pretty good too. Glad you two girls had a fun day xx

    • 21st July 2018 / 00:24

      Thanks MT
      I agree, I was a store manager for Next. (for 9 years) They stick to what sells well, and yes great quality
      xxx

  4. 20th July 2018 / 06:53

    That coat!! Oh it s a fantastic one, and the price is unbelievable. Sounds great to attend those events! Have a great weekend Ashley!

    • 21st July 2018 / 00:21

      Thank you Nancy
      You too have a super weekend!
      bestest
      Ashley x

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